Mobile phones have become one of the essential parts of our life. We can do many complex, tough jobs by sitting at a place, reducing time, and expanding the reach. Nowadays, it’s mandatory to have at least one mobile phone; it has changed our lifestyle by giving ease and providing a certain comfort level.
The first experiment done with mobile calls was in 1973, and after four decades, over three-quarters of UK people own a mobile phone, and it’s been estimated that 32 billion purchased the smartphone this year. Shop Now at ID Mobile
The most crucial aspect of mobile phones is that our mobile phone is more important than just a phone for calling somebody. It becomes the remote control that rules their lives and affects their lifestyle daily for many young generations.
A survey has been estimated how important Mobile phones have become in our daily lives. And most importantly affecting the young generation of age group between 18 -24
Starting with the 18 – 24 age groups, they mostly prefer new updated versions and premium devices and upgrade their phones frequently, so these age groups generally lean towards apple with the percentage of 43 Percent owning an iPhone whereas adults are 29%.
Interestingly, 45% of people agreed that they prefer new versions and the latest devices purely because they like them the most.
Educational institutions are encouraged by the devices preference of students; students need a device or phone that is available with lots of features like existing apps that need to be open and multiple operating systems.
And a device that is equally compatible with the latest upcoming apps and features with a smooth experience.
Cheaper phones are good for calls, messaging, and browsing but not a good choice for newer techs that are coming daily.
Use Among the Millennial!
The next factor is how 18 – 24 old use their smartphones.
They use their smartphones even when they are walking and not just for any critical purpose like calling and stuff but using it randomly, increasing risk. Also, it has been estimated that more than 70 percent of the people from age group 18 – 24 years old have looked at their phone during the walking. By comparison, just 10 percent of the people look to their phone over twenty-five checks and one-fifth check within five minutes.
Fourth six percent of the people whose age group lie between 18 – 24 look to their phone all the time or very often even though they haven’t received any notification and in comparisons with another age group
Also, the same age group has the same level of the scenario at night; 41% of the people look at their phones less than five minutes before going to sleep.
This data signifies that Students of 18 – 24 are the most distracted ones with the most substantial bond device of all age groups.
So it’s a point that now the university researching mobile usages has to take the initiative and should develop something that will decrease the percentage of people.
The 18 – 24 age range also watch more videos on their smartphones than any other age group. This percentage is also high at 55%, so mostly watch YouTube, 21% watch video Stories On newspaper, 12% stream movies or series.
Researchers should look to these trends and show how institutions should look upon this as it increases their reach when they know the target audience.
Weight of Mobile Expectations!
Finally, the next factor that differentiates is the weight of their smartphones, especially 18 – 24 years old prefer a smartphone with lower weight, more than any other group, younger group life is managed by their phones.
Higher education institutions’ prime focus is on the age group of 18 – 24, which signifies that their digital infrastructure and future planning will need to support the latest technologies and platforms. But you should also be considered that payments are also made using phones and administrative transactions.
Our survey found that younger people are the one who does these activities primarily as it provides the ease and time is saved; this includes online payment, bank transaction, online banking, etc.
When we see mobile payments save time, we genuinely find them valuable and beneficial. Approximately 48% use their smartphones to check balances weekly compared to 31% of that age group over 25 and genuine appetite seen for Mobile payments by this age group of 18 – 24. And more than a third said they found it helpful to pay for taxis, public transport, parking and buying fast food by mobile. But the same appetite is missing in other age groups, or it is less in comparison.
The recent survey by Deloitte finds that the age group of 18 – 24 years prefers to be at home with mobiles than the rest of the age groups. Higher institutions should ensure that their strategies recognize how important the mobile phone has become to the newer generation as they make full use of their device. Then other groups of people, their interactions with the Mobile phone are way higher than other age groups.
What’s next for Smartphones?
One of the significant developments in the advancement of the phone is its speed that is drastically increased with the coming of new 4G technology and increasing day by day. Another great use of the smartphone is it becomes your ID or best form of ID for authentication and tracking your location.
It can detect how you move from one place to another; some features like an accelerometer and gyroscope can measure your footsteps and how you walk, your fingerprint is used for payments, making it safe. Its camera can be used for recognition, and many more features like Gmail, instant messaging, text messaging, etc., makes it more valuable.
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