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Tourism accelerates into recovery mode, bookings rise significantly, preference growing for last minute plans, ET TravelWorld News, ET TravelWorld


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Representative Image

With continuous decrease in the Covid-19 cases across the country and rising confidence among travellers to step out and explore, the tourism and travel industry is accelerating fast in the recovery mode and inching towards a bumper season ahead of the Indian Summers where majority of outbound and hill-station trips are planned. With two years start-stop-start pattern and various other restrictions amidst the pandemic, the travellers are raring to make up on all the missed travelling opportunities including vacations, VFRs and weddings and business travel as well.

There has been a significant rise in travel bookings for the ongoing long weekend and Summer period owing to the pent-up demand, as well as the removal of travel restrictions across the globe. Decoding the current travel trends, leading online travel agency EaseMyTrip (EMT) in its recent analysis has revealed that travel sentiment and booking rates are at an all-time high, and travellers are growing more confident to embark on their journeys. The company has witnessed a 40-50 per cent increase in advance air ticket bookings for the upcoming summer peak travel season and the long weekend of Good Friday.

Advance bookings on rise
EaseMyTrip has also witnessed a 20-30 per cent jump in forward bookings for international travel for the months of May and June, with a significant rise in people who are travelling for longer vacations. Among the destinations, Dubai, Maldives, Thailand and the United States are the most in demand.

Domestic destinations such as Himachal, Kashmir, Rajasthan and Goa are some of the most popular destinations for Indians looking to travel domestically, according to EMT. There has been a significant increase in bookings and inquiries for travel destinations in the North-Eastern region of India as well. States such as Manipur, Tripura, and Assam are the most favorite destinations for the travellers looking at the current trends.

The company received over 3 lakh bookings for the festive weekend between 8 – 10th April this year. This festive weekend was OYO’s highest bookings over any weekend of 2022, surpassing bookings for Republic Day, Holi, Valentine’s Day Weekend as well as New Years. In fact, this weekend also overtook overall gross bookings for New Year’s weekend, usually the highest booked weekend for the travel industry.

Hotel booking trends
For the ongoing Good Friday long weekend, the company has witnessed around 60 per cent jump in hotel bookings as compared to corresponding period last year. The average duration of a hotel stay for the long weekend has increased from 3 days to 5 days. Group & family trips over solo vacations

EMT said that there is also a substantial rise in leisure travel, with a significant number of travellers opting for group and family trips over solo vacations. While revenge travel has been one of the biggest factors driving the increase in bookings since last year, long weekend travel is now emerging as the new trend in the sector. In another important trend, the company has witnessed a 50 per cent hike in travellers opting for last minute bookings.





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